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Thanks to the precious ingredients in the formula (extract of Calendula, St Johns Wort, Aloe Vera, Pomegranate, Coconut Oil and Oanthenol), it helps prevent scalp irritations and redness and protects hair from dehydration, nourishing it and preserving its keratin structure. The blend of vegetable oils reduces the smell off Ammonia when mixing and applying the colour. This product delivers 3 amazing effects without affecting the result. The scalp and hair are protected and locks look healthy and nourished. Can also be added to the bleaching mixture.","brand":"Luxury","offers":[{"title":"Default Title","offer_id":54196251459911,"sku":"30355","price":11.66,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/30355.jpg?v=1781931124"},{"product_id":"luxury-perfect-waves-curl-fluid-200ml","title":"Luxury Perfect Waves Curl Fluid 200ml","description":"\u003cp\u003eNourishing serum for the definition of curly hair.\u003cbr\u003eEnsures a natural, elastic and light control to curly and frizzy hair.\u003cbr\u003eThanks to the Avocado and Argan Oils combinedwith panthenol, it nourshes the hair making the curls defined, soft and luminous without weighing them down.\u003cbr\u003eUSE-Apply on wet or dry hair, proceed with styling.\u003c\/p\u003e","brand":"Luxury","offers":[{"title":"Default Title","offer_id":54196251558215,"sku":"30317","price":6.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/30317a.jpg?v=1781931128"},{"product_id":"luxury-ambitious-blonde-ultra-lift-blue-dust-free-bleaching-powder-500g-9-levels","title":"Luxury Ambitious Blonde Ultra Lift Blue Dust Free Bleaching Powder 500g - 9 Levels","description":"The perfect compromise between bleaching and protecting hair fibre. 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Thanks to the avant-garde technology MMR (MicroMirrorReflex Technology), the mask seeps through the hair cuticle closing it and assuring a direct reflection of light on the hair surface, which is immediately nourished and looks shinier and healthier from the very moment of application.\u003c\/p\u003e\n\u003cp\u003eThe masks allow you to express yourself fully, playing with strong colours or a mix of different nuances, for a tailor-made result that can be changed accordingly to style demands: the 11 mixable nuances grant a customized and multifaceted colour to flaunt everyday. Beige, copper, red, violet, blue, pink, chocolate, gold, silver and black lend a precious mix of fashion colour pigments, while the neutral nuance is perfect for diluting other colours and obtaining customized degrees of blending or pastels effects. 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