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The unique formula is infused with Sea Salt Crystals for incedible texturizing, grip and hold resulting in a totally unique look. Sea Salt Paste has a strong, long-lasting hold that washes out easily with no residue. Conditioning additives helps to strenghten and protect the hair from UV rays. Does not contain any harmful Parabens and is SLS free.\u003c\/p\u003e","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54195982139719,"sku":"201961","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/201961.jpg?v=1781924275"},{"product_id":"proclere-ultimate-infatreat-hair-treatment-250ml","title":"Proclere Ultimate Infatreat Hair Treatment 250ml","description":"A leave-in keratin enriched treatment with 10 excellent benefits that conditions and helps repair damaged hair ensuring a healthy, shiny and manageable style. \n\n1. Helps to nourish and strengthen damaged hair.\n\n2. Conditioning treatment.\n\n3. Porosity equaliser\n\n4. Thermal protection.\n\n5. Frizz control\n\n6. Radiant shine.\n7. Instant detangler.\n\n8. Creates volume and body.\n\n9. Silky, smooth hair.\n\n10. Helps protect and maintain colour. \n\nFor best results, towel dry hair and spray evenly over hair. Style as usual.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196235469127,"sku":"201991","price":9.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/201991a.jpg?v=1781930686"},{"product_id":"proclere-freeze-shaping-gum-100ml","title":"Proclere Freeze Shaping Gum 100ml","description":"MOULD IT  SCRUNCH IT  SMOOTH IT A Superior fibre enriched shaping gum ideal for moulding, sculpting or smoothing. The fibre enriched formula gives maximum flexibility to shape and then re-shape the style. Washes out easily without residue.\n                           \nManufacturer's Description\nMOULD IT  SCRUNCH IT  SMOOTH IT A Superior fibre enriched shaping gum ideal for moulding, sculpting or smoothing. The fibre enriched formula gives maximum flexibility to shape and then re-shape the style. Washes out easily without residue.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196235698503,"sku":"20196","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/freeze_20shaping_20gum_20image_202.jpg?v=1781930691"},{"product_id":"proclere-blue-frosting-silverising-shampoo-250ml","title":"Proclere Blue Frosting Silverising Shampoo 250ml","description":"Size:250 ml\n\n\nProClere Professional Blue Frosting Silverising Shampoo is a unique silverising shampoo that tones unwanted yellow on bleached, highlighted grey or white hair. Neutralises unwanted yellow tones Revives highlights. Tones bleached or high lifted hair. Silverises grey or white hair.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196239302983,"sku":"20117","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/37604_1.jpg?v=1781930779"},{"product_id":"proclere-freeze-gel-spray-500ml","title":"Proclere Freeze Gel Spray 500ml","description":"Size:500 ml\n\nProClere Professional Freeze Gel Spray is a quick drying gel spray that gives mega strong hold. Long lasting mega strong hold. Ultimate volume and lift. Brushes out easily. Water soluble. Contains sunscreens for added UV protection.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196245135687,"sku":"20100","price":13.59,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/20100.jpg?v=1781930947"},{"product_id":"proclere-blue-frosting-silverising-shampoo-1-litre","title":"Proclere Blue Frosting Silverising Shampoo 1 Litre","description":"Breathes sparkle and life into naturally blonde, grey, white, high lift tinted and bleached hair. 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Porosity equalizer Suitable for all hair types.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196297400647,"sku":"20104","price":8.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/Proclere-Infatreat.jpg?v=1781932333"},{"product_id":"proclere-impression-perm-neutraliser-for-normal-hair-1000ml-2","title":"Proclere Impression Perm \u0026 Neutraliser For Normal Hair 1000ml (2)","description":"A perming lotion and neutraliser for normal hair. Depenedable, adaptable, controllable. For professional use only.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196303921479,"sku":"20127","price":23.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/20127.jpg?v=1781932515"},{"product_id":"proclere-freeze-ice-lites-hi-lift-powder-lightener-50g","title":"Proclere Freeze Ice Lites Hi Lift Powder Lightener 50g","description":"A unique blend of advanced dust free powder\nbleach and inbuilt silverising toner that subdues any\nunwanted yellow residue and delivers ultra pale, ice\ncold blonde results every time.\n\n50g sachet.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196383285575,"sku":"20157","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/ice_20lites_20bleach_2050gm_2009-21.jpg?v=1781933784"},{"product_id":"proclere-herbal-meche-lightener-cream-60ml","title":"Proclere Herbal Meche Lightener Cream 60ml","description":"Herbal Meche Lightener is a non ammonia lightening system infused with extracts of mint and chamomile to be used with Herbal Lightening Powder\nHerbal Meche gives gentle yet effective lightening up to 5 levels, leaving the hair soft and shining.\nHerbal Meche comprises two elements: Herbal Meche Lightening Cream 1 and Herbal Meche Lightening Powder 2. Combine, and use with 12% cream peroxide for up to 5 levels of lift in a maximum of 35 minutes, without heat.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196409237831,"sku":"20141","price":2.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/36928_1.jpg?v=1781934488"},{"product_id":"proclere-wipeout-stain-remover-wipes-20","title":"Proclere Wipeout Stain Remover Wipes (20)","description":"20 Moistened Wipes\n\n\nProClere Professional WipeOut gently removes haircolourant stains from the skin. Easy to use. Safe, gentle formula. Great value pack of 20 moisturised wipes.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196409303367,"sku":"20139","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/20139.png?v=1781934491"},{"product_id":"proclere-infatreat-volumising-spray-250ml","title":"Proclere Infatreat Volumising Spray 250ml","description":"Proclere Infatreat Volumising Spray is a quick drying hair product that is specifically formulated for use on limp or lifeless hair. With its water soluble formula, this spray can be used before or after blow drying to give your hair an added volume boost.\n\nHere at Fragrance Direct our customers are big fans of the Proclere hair care products that we have on offer, and this Proclere Infatreat Volumising Spray is sure to become a firm favourite as it provides a quick and easy way to give added volume to your hair.\n\nProclere is an international hair care brand that is responsible for producing some of the most innovative hair design products that are available on the market today. Having become favourites of individuals and professionals alike, Proclere has over 30 unique hair care products that are sold in over 300 outlets across the UK and Europe.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196409565511,"sku":"20135","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/20135.jpg?v=1781934498"},{"product_id":"proclere-infatreat-thermal-protector-250ml","title":"Proclere Infatreat Thermal Protector 250ml","description":"Size:250 ml\n\n\nAs recommended by HairtoolsTHE HOTTER IT GETS - THE MORE IT PROTECTSInfratreat TP safeguards the hair during any styling process with modern heat appliances.Infratreat TP provides a fine protective film which is sprayed on the hair prior to styling with heat.250ml Pump Spray\n                           \nManufacturer's Description\nAs recommended by HairtoolsTHE HOTTER IT GETS - THE MORE IT PROTECTSInfratreat TP safeguards the hair during any styling process with modern heat appliances.Infratreat TP provides a fine protective film which is sprayed on the hair prior to styling with heat.250ml Pump Spray","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196409729351,"sku":"20122","price":7.29,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/20122a.jpg?v=1781934505"},{"product_id":"proclere-freeze-ice-lites-hi-lift-powder-lightener-400g","title":"Proclere Freeze Ice Lites Hi Lift Powder Lightener 400g","description":"A unique blend of advanced dust free powder\nbleach and inbuilt silverising toner that subdues any\nunwanted yellow residue and delivers ultra pale, ice\ncold blonde results every time.\n\n400g box.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196409991495,"sku":"20119","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/ice_20lites_20bleach_20400gm_2009-21.jpg?v=1781934514"},{"product_id":"proclere-freeze-moulding-mud-100ml","title":"Proclere Freeze Moulding Mud 100ml","description":"Proclere Freeze Mould Mud is ideal for creating a no shine, messed up rough and tousled look","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196410188103,"sku":"20126","price":6.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/freeze_20moulding_20mud_20image_202.jpg?v=1781934518"},{"product_id":"proclere-infatreat-leave-in-repair-treatment-maximum-body-250ml","title":"Proclere Infatreat Leave In Repair Treatment Maximum Body 250ml","description":"Size:250 ml\n\n\nProClere Professional Infatreat Maximum Body Formula is multi complex vitamin. 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The revolutionary double ashening process ensures the palest blonde on any type of hair. Ensures maximum lift and client comfort, using only 6% or 9% developer. Unique double ashening process ensuring palest blonde results. Lightens the darkest natural hair colour to blonde. Control and increase the lightening action with additional boosters. Ideal for special effects. Unsurpassed condition.","brand":"Proclere","offers":[{"title":"Default Title","offer_id":54196423000391,"sku":"20109","price":45.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0967\/6531\/3351\/files\/20109.jpg?v=1781934863"},{"product_id":"proclere-white-frosting-powder-lightener-600g","title":"Proclere White Frosting Powder Lightener 600g","description":"The versatility of White Frosting 'off scalp' powder bleach ensures fast and effective lightening when creating special effects, highlights, tipping or streaking. 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